If you’ve ever been to a Hershey Bears game, you’ve probably heard the voice of Jim Jones booming through the Giant Center—or seen him in action interviewing players and making game nights exciting for fans of all ages. Jim has been part of the Hershey Bears experience for decades, and I was lucky enough to interview him and learn more about what it’s like to be a broadcaster and in-arena host. He shared how he got started, what game days are like, and even gave advice for young fans like me who dream of working in hockey someday.
Here’s what Jim had to say:
1. How did you come to work for the Hershey Bears?
“I think I saw my first game in the mid seventies at the old Hersheypark Arena – I was hooked from that moment on! Around 1994, a good friend of mine that was a local radio personality asked me if I would help him do something on the ice in the old arena. I was truly scared out of my mind but did it anyway. Whatever we did, we were asked back to do it at all home games the following season. We started by doing “Let’s Make A Deal” on the ice the first two seasons then we did “Youth On Ice” with local teams on the ice between both periods. We skated and did “play by play” while the kids were playing. When we moved to Giant Center in 2002, I became the In Arena Host and helped filling in on radio when needed. I also am the auctioneer for the jersey auctions each season – over 100 to date.”
2. What does a typical game day look like for you?
“I usually get to the rink at least an hour and a half before puck drop. I like to check in with training and equipment staff to see who is available for the game and my player interview. I usually spend a few minutes with VP of Operations Bryan Helmer as well. If there is a special guest for an interview, check presentation or event, I will talk with Technical Director Aaron Henry to make sure we all are on the same page. He and his crew are the best and take a lot of pride every game.
Around the 10-minute mark I head to the tunnel to get ready for intermission. During the start of intermission, I interview a player about the first period action and maybe some other interesting things going on. After it’s over I send it to Bob Hauer to keep the crowd engaged – something he does well!
The second intermission is much of the same with a youth on ice interview, which is always exciting with the kids. Sometimes we do special check presentations or events as well. After that I head to the players’ bench for a radio interview with one of our coaches before period three. On non-TV games, I am in between the bench in the crash box as the third member of the radio crew for period three. It is an unbelievable place to watch the game – fast is an understatement! If we win, I will interview the Number 1 star and finish the night with Zack and Mitch.”
3. What’s your favorite moment from working a Bears game?
“Closing out the Hersheypark Arena and opening the Giant Center are stand out moments. Probably being on the ice in Manitoba when we won cup number 10 as well as being on home ice for cups 11 & 13. Winning at home, being surrounded by so many great players, fans and family is truly a special experience. Also, the Teddy Bear Toss is always a great night. Being there from the beginning and watching it grow has been fun. Our fans never disappoint.
I would have to say that having my daughter Alex interview me a few nights ago on youth night (something that has never been done in 30 years) will always be number 1. I got a little emotional at the end when she finished by saying – ‘I love you Daddy.'”
4. Do you have any favorite players to interview or moments with players that stand out?
“Favorite players – Mitch Lamoureux, Mike Stothers, Jay Beagle and of course Bryan Helmer (and his kids – they were great kid interviews)! Also Garret Mitchell, Beck Malenstyn, Mason Morelli, and current players Riley Sutter, Aaron Ness, and Mike Vecchione – they play the game the right way.
One of my favorite moments was interviewing Pennsylvania Governor Josh Shapiro during Game 6 of the Calder Cup Finals last season. He is a class act and made it a special moment for me.”
5. What’s the hardest part of being a broadcaster?
“Hardest part – probably the unpredictability of each night. Things change in a split second – the score, an injury, or a production breakdown. You really need to be prepared for anything and be able to think on your feet quickly. I’ve asked interview questions of players and coaches and got completely different answers than I was expecting and had to rethink what I was going to ask next – always have a backup plan!”
6. What advice would you give to young fans like me who dream of working in hockey someday?
“As a broadcaster we do one thing hopefully well – talk! But never be afraid to stay quiet and listen to the people around you, especially to those that you are interviewing. You can learn so much. Always do your homework and be prepared as much as possible. It makes the job easier and more fun. We all make mistakes (I have made a boatload) but always try and learn from each of them. Most of all have fun, a great attitude and always SMILE!!”
It’s easy to see how much Jim loves being part of the Hershey Bears family, and how much he cares about the fans, the players, and making every game night special. Whether he’s doing interviews, calling the action, or helping with jersey auctions, he brings energy, heart, and a big smile to everything he does.
Thanks, Jim, for taking the time to answer questions and for all you do for Bears Nation!
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